While the latest marketing trends can be difficult to keep up with, one strategy that will never go out of style is using digital signages for your real estate business. Although it may not be the flashiest means to promote your company, it’s a tried and tested way to entice both new and existing customers to partake in your services.
If you’re looking to save up on costs or just want to get creative by designing a digital signage yourself, we’re here to help you get started. Here is a comprehensive guide to the 5 best digital signage solutions online that are easy to navigate and user-friendly.
The Best Digital Signage Tools at a Glance
Here is a quick rundown of the top digital signage solutions you can use for your specific business needs:
| Canva | Yodeck | EasySignage | Mandoe Media | PosterMyWall | |
| Pricing per month | ✅Free ✅Pro: ($15) ✅Teams: ($10) ✅Enterprise: (Custom pricing) | ✅Free ✅Basic: ($8) ✅Premium: ($11) ✅Enterprise: ($15) | ✅Free ✅Paid: ($9.98) | ✅Free ✅Paid: ($7) ✅Basic: ($14) ✅Essential: ($29) ✅Premium: ($46) | ✅Free ✅Premium: ($9.95) ✅Premium Plus: ($29.95) |
| Device compatibility | ✅Mobile ✅Web-based | ✅Mobile ✅Web-based | ✅Mobile ✅Web-based | ❌Mobile ✅Web-based | ✅Mobile ✅Web-based |
| Best for | ✅Large teams | ✅Large businesses | ✅Beginner designers | ✅Small to medium businesses | ✅Beginner designers and small business owners |
The Top Digital Signage Solutions for Real Estate
For a more in-depth look at the best digital signage apps for your real estate business, here is a breakdown of each selection as well as the pros and cons of each:
1. Canva
Canva is an online design and publishing tool that can help users with creating a variety of content, whether it be social media posts or PowerPoint presentations.
Why it’s great
Canva is a great option for beginner designers looking to get creative with crafting their own designs. Although it also has some built-in social media management features, we recommend Canva more for its versatility in terms of design content.
Pros and Cons
| Pros | Cons |
| ✅Wide variety of design types (slide decks, banners, etc.) | ❌Some design elements require payment |
| ✅Collaboration features | ❌Limited export settings on free version |
| ✅User-friendly drag-and-drop editor | ❌Design tools may be too basic for pro designers |
2. Yodeck
Yodeck is an online design software specifically focused on creating digital signages. Users can directly create digital signages on the app either from scratch or through its built-in library of templates. Additionally, Yodeck also offers its own players for your digital signages.
Why it’s great
Yodeck is a straightforward and user-friendly app that doesn’t require any professional experience in graphic design to understand. For those looking for additional features such as remote management, Yodeck is a great option.
Pros and Cons
| Pros | Cons |
| ✅Great for small to large teams | ❌Lack of customization options |
| ✅Built-in templates | ❌Limited font options |
| ✅Simple interface |
3. EasySignage
EasySignage is another digital signage platform where users can create, manage, and publish their digital content. While the app already has a built-in design tool where users can customize templates and layouts, EasySignage can also be integrated with other design platforms such as Canva.
Why it’s great
If you’re a true beginner to creating digital signages, EasySignage is a beginner-friendly tool that contains the basic features you need to get started with customizing your own digital signages. While the interface is already easy to navigate, the platform also has built-in tutorials that serve as a helpful guide for first-time users.
Pros and Cons
| Pros | Cons |
| ✅Integration with other design apps | ❌More basic compared to other apps |
| ✅User-friendly | ❌Limited devices/players supported |
| ✅Built-in tutorials for reference |
4. Mandoe Media
Mandoe Media is another digital signage platform that’s packed with AI features for easy content generation. While users can upgrade to more advanced packages, Mandoe Media allows up to 2 free downloads using its basic plan.
Why it’s great
If your priority is first getting a feel of creating a digital signage, Mandoe Media is a great choice. While it doesn’t have as many customization features when compared with other apps, its simple AI template generator can get you a digital signage within minutes.
Pros and Cons
| Pros | Cons |
| ✅Efficient content generation | ❌Reliance on AI may result in a lack of customization features |
| ✅No sign-up required to access features | ❌Some design elements on templates require additional payment |
| ✅Color palette feature is useful for brand consistency | ❌Limited fonts |
5. PosterMyWall
PosterMyWall is an all-in-one marketing and design platform where users can get creative with ease. Through its various digital signage templates, users can get a head start with their designs and further customize them using the app’s comprehensive design tools.
Additionally, PosterMyWall is also packed with an extensive library of content especially tailored to real estate marketing which can result in an easier process of generating content specific to this niche.
Why it’s great
Because it’s a comprehensive platform, users can take advantage of PosterMyWall’s various useful features, from its digital signage templates to its digital marketing features. Not only that, but PosterMyWall also has one of the most beginner-friendly interfaces that allows you to customize your works regardless of your experience with graphic design.
Pros and Cons
| Pros | Cons |
| ✅Contains content specific to the real estate business niche | ❌Design tools may be too basic for pro designers |
| ✅Beginner and user-friendly | |
| ✅Comprehensive marketing and design features |
Which Digital Signage Platform is Best for You?
If you’re still unsure about which digital signage is most suitable for your specific business type, here are some of our recommendations:
1. Best for Small Businesses – PosterMyWall
For small businesses, we generally recommend platforms that are beginner-friendly but also comprehensive enough to get you access to the most effective marketing and design tools on the market.
For this, we highly recommend PosterMyWall, which features various useful tools that are perfect for small businesses looking to get started with exploring marketing strategies.
2. Best for Large Businesses – Yodeck
Large businesses can greatly benefit from platforms that are dynamic in terms of scalability and customization features. Additionally, media format and hardware compatibility are important factors to consider.
For large businesses, Yodeck is a great option for its wide range of supported apps, formats, and devices.
3. Best for Beginner Designers – EasySignage and PosterMyWall
The best platforms for beginner designers are those that are both simple to navigate and comprehensive enough to meet the basic demands that come with creating digital signages.
For beginners, we highly recommend both EasySignage and PosterMyWall due to their simple interface design and built-in tutorials.
4. Best for Designers Who Prioritize AI – Mandoe Media and PosterMyWall
With AI being one of the trendiest features in every software, we’ve also considered the best options for designers who are looking for an efficient means to generate designs.
For this, we recommend checking out either Mandoe Media or PosterMyWall for their abundance of AI features, which can make your design process a whole lot faster.
Get Creative With Your Digital Signages Today
Investing in visually pleasing digital signage is a great way to keep your real estate business fun and engaging. The best part? It can be easily done with the help of some great online design tools within minutes!
So, whether you’re just starting out with digital signage or have a little experience under your belt, check out these digital signage solutions today and let us know which one works best for you!